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    <title property="dct:title">From the Edges of the Universe to Neighbouring Nanometres</title>
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              <span property="dct:title">Expedient Desirable Product</span>
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    <p><a href="http://en.wikipedia.org/wiki/Peter_Drucker" title="Peter Drucker &#x2014; Wikipedia" rel="dct:references">Peter Drucker's</a> definition of <dfn>performance</dfn> has resonated with me since I read his book <a href="http://www.amazon.com/dp/0061252662?tag=doriantaylor-20" title="Management Rev Ed.">Management</a> earlier this year. I paraphrase it here:</p>
    <blockquote style="font-weight: bolder" id="Eu4tDTm9CkwLJjiCEnOjSJ">
      <p>Performance is the <a href="http://en.wikipedia.org/wiki/Factors_of_production" title="Factors of production &#x2014; Wikipedia" rel="dct:references"><em>concentration of resources</em></a> into a particular <a href="lexicon/form" rel="dct:references" title="Form">form</a> at a particular <em>time</em> and <em>place</em> to achieve a particular <em>result</em> that satisfies a particular <em>objective</em>.</p>
    </blockquote>
    <p>It occurred to me quickly that as a <a href="hello-internet" title="What I Do">professional problem-solver</a>, the resource most important to me to master how to concentrate effectively is <a href="http://en.wikipedia.org/wiki/Information" title="Information &#x2014; Wikipedia" rel="dct:references">information</a>. As such, it was clear that I ought to articulate an understanding of its character.</p>
    <section id="E8rUMpmyqT1XrVmpvNMOBJ">
      <h2>Information <em>Relates to</em> Physical Stuff</h2>
      <p>It was first important to me to establish the relationship of information to physical stuff, and I understand that relationship to be <span class="parenthesis" title="I am unclear on whether or not logic and mathematics are just facets of the same thing."><em>logical</em> and <em>mathematical</em></span>. Information is composed of <em>symbols</em>. These symbols can occupy <em>any subset</em> of <span class="parenthesis" title="or multiverse, or universe of multiverses, or whatever">the physical universe</span>. They can be represented in any form or value or quantity or sequence. They can be arbitrarily large or small along any dimension. They can overlap to an arbitrary degree. They can become arbitrarily complex. The simplest symbol is the <a href="http://en.wikipedia.org/wiki/Bit" title="Bit &#x2014; Wikipedia" rel="dct:references">binary digit</a> or <em>bit</em>, which is <a href="http://en.wikipedia.org/wiki/Gregory_Bateson#Other_terms_used_by_Bateson" title="Gregory Bateson &#x2014; Wikipedia" rel="dct:references">the difference that makes a difference</a>.</p>
      <p>Consisting of symbols, <a href="must-analogue-and-digital-compete" title="Must Analogue and Digital Compete?" rel="dct:references">information is inherently digital</a>. This means it is possible to transform information physically, logically or mathematically with no loss of integrity. This also enables it to be perfectly copied. Information can be decomposed into individual bits and reassembled at another time, potentially in another place, and composed from another medium. Each of these bits could just as easily be stored in one medium or travel along one channel as another. Some or all of the bits can be readily supplanted with copies. But in order to be meaningful, the information must be returned to a physically consistent state.</p>
      <p>For the purpose of performance, then, information must be <em>concentrated</em> into this consistent state at a particular place and time. This ostensibly obvious condition is one I believe creative professionals often overlook.</p>
    </section>
    <section id="EB98T2Ea7x9nqL-F9G6yjJ">
      <h2>Plasticity, Durability, Economy, Comprehension</h2>
      <p>As information is bound mathematically to the form of physical stuff, its behaviour depends on certain material properties of that stuff, depending on how it is encoded. Of course, this <em>stuff</em> could be anything or any collection thereof. For instance, it should be possible to use a kitchen junk drawer as an information storage device, encoding symbols into the positions of its contents. It would also be possible for people to pass messages to one another in this way. Such a system would be very private, but not very durable, as a good shake could destroy the information, or worse: mislead its users.</p>
      <p>Information can transfer from medium to medium with wildly varying degrees of effort. To understand our coded junk drawer, one could simply glance at, or photograph it. However, to transcribe it into a message is potentially painstaking, and of course, one would have to know the code.</p>
      <p>Those who design the hardware of information technology focus on fitting more information into a smaller space which is more durable, and moving more of it around in less time while consuming less energy. They have graduated from mechanical means to electricity and light, and are now exploring the information-processing properties of quantum mechanics and biological systems. Ongoing efforts exist as well to standardize the form of and meaning of various kinds of information, which is at least as <em>political</em> a process as it is <em>technical</em>.</p>
      <p>In astronomical applications, it is entirely feasible that bits detected from radiation emanating from opposite ends of the observable universe can find themselves mere nanometres away from each other in adjacent transistors of a computer processor. The energy requirement at one end is the big bang itself, and the data have been in transit since the beginning of time. At the other end, the faintest electrical pulses flit about for billionths of a second.</p>
      <p>Understanding this, we can say that to move information into the direction of greater plasticity, durability and common formats is conducive to performance. Smaller, cheaper, lighter, faster forms are equally conducive, but it is worth noting that to perform, they need only to be small, cheap, light or fast <em>enough</em>. This process need not happen all at once &#x2014; it can be incremental. We can further encode the incremental transformation of information into appropriate <em>tools</em>.</p>
    </section>
    <section id="EVe4itj2RLUqxGq2i3FddI">
      <h2>Information Cannot be Substituted</h2>
      <p>Information is completely infungible, meaning that we cannot meaningfully substitute one bit of information for another unless they are copies of the same bit. Much like a jigsaw puzzle with a missing piece, it typically does not serve us to rob another one unless it is identical to the original.</p>
      <p>In spite of this property, there is a subtlety that merits further exploration. It is indeed possible to generate identical <em>information</em> using different <em>data</em>, much like how we can arrive at identical <em>results</em> using <span class="parenthesis" title="of course, the identical results would only be identical information if the data and expressions were related in such a way as that they were equivalent.">different mathematical <em>expressions</em></span>. The distinguishing feature between data and information is that only the latter is relevant and meaningful. It is important to recognize, however, that what is a mere datum in one context is information in another, and vice versa. Likewise, information is composed of at least one datum.</p>
      <p>Copied information is only trustworthy if its integrity can be confirmed. That is, if we copy information and move it away from the original without including some external method of verifying its consistency, our only method of ensuring nothing had changed is to <span class="parenthesis" title="or just bring the integrity check!">return with the copy</span> to the site of the original information and <span class="parenthesis" title="assuming nobody has changed anything while you were gone!">compare the two</span>. This tactic is apt to significantly compromise performance, and as such it is wise to proactively ensure the integrity of all copied information. It is equally wise to accept no substitutes.</p>
    </section>
    <section id="EDZ3huhk2CR0R6FvjtNXII">
      <h2>Information is a Sign of Life</h2>
      <p>Information is inextricably connected to life. Life itself can be understood as the ongoing processing of information. As living things, we can use information to adapt dynamically to our environments, govern our use of resources and ultimately improve our probability of <span class="parenthesis" title="in the Darwinian sense.">success</span>.</p>
      <p>It follows then that other living things are excellent sources of information. We can collect this information directly from other living things when they communicate to us, or we can investigate the evidence they leave behind &#x2014; potentially long after the individual has died.</p>
      <p>As people, we are often interested in the information held by other people. It is frequently the most relevant to our everyday lives and strategic aspirations. A person can either divulge information by choice or as a byproduct of his or her actions. If a person's mind is the <em>only</em> place certain information can be found, we must then be successfully persuasive if we want it, or go searching for a leak.</p>
      <p>When other people communicate to us, they do so at their own expense, however small that may be. As such, it is important that they perceive value in communicating, either intrinsically or through some form of reward, which could be equally trivial, such as politely thanking them for their cooperation.</p>
      <p>Therefore, to perform through the concentration of information coming from people, it is important to have the means available to persuade them, not the least of which is manners.</p>
    </section>
    <section id="EepKA9rEmAj_yj9H2wgvjJ">
      <h2>Therefore:</h2>
      <ul>
        <li>Information, being connected to physical stuff through form, must obey the laws of physics. As information moves with varying ease between media bearing different properties, however, it is easy to forget this. Information must get from one place to another <em>somehow</em>.</li>
        <li>It is advantageous to <em>pre-chew</em> the information we gather to get it ready to work with, as well as to keep handy plenty of tools for doing so. This helps us stay awash with raw materials and <a href="http://en.wikipedia.org/wiki/Intermediate_good" title="Intermediate good &#x2014; Wikipedia" rel="dct:references">intermediate goods</a>.</li>
        <li>If we wish to understand something, we should go directly to the source, or have it come to us. There is no substitute for experience.</li>
        <li>If that real thing is in the possession of a <em>person</em>, be polite, and be prepared to trade. And of course, remember to write it down.</li>
      </ul>
      <p>Oh, and remember to make frequent back-ups.</p>
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